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Monday, 31 March 2014

Getting A Facebook Indexed In Google

Businesses rely on online presence and one way of achieving this is through Facebook. Getting Facebook page indexed in Google can be a challenge. Facebook pages in their default state are pretty worthless but you can customize your page with an almost unlimited number of applications (apps) and third party tools. You absolutely should customize your page to set you apart from ordinary and boring fan pages and to establish your brand online.

Google being the most commonly used search engine means you will need to put in more work to move up in the SERPs. By putting backlinks to your Facebook fan page from your website is another key element in getting your Facebook page indexed in Google. You stand a better chance of your fan page becoming visible if you have backlinks from good quality sources.

Making your images and now videos visible to Google's search engine spiders is imperative. Give them keyword rich titles and tags. After your fan page has 25 Likes, Facebook gives your you the ability to create a unique URL (or usernames as Facebook calls them) for the page. Because URLs are heavily weighted by search engines, it is vital that your fan page URL reflects an aspect of your business. Creating a unique URL/Username for your Facebook business fan page is an available function after your page has more than 25 likes. Google loves keyword rich URLs and don't forget the URL reflects what your business does.

If you are unsure read the help guide Pay attention to your keywords in the About us sections, mission statement and business description on your Facebook profile, similar to optimizing Keywords for your website. Here's a quick example: Title: Facebook fan page name Meta Description: FB fan page name & About page Try including Facebook fan page name in your H1, H2 tags.

These brief set of guidelines work across all Social media platforms including, Linked in, YouTube and Twitter, they all benefit from the use of keywords and key phrases , H1, H2 tags, inbound and outbound links. Don't forget to promote your websites through all of these sources. That pretty much wraps us up for getting Facebook page indexed in Google and other search engines. I really hope this short guide has helped. If you have any questions then please fire away.

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